| DAYTON, OH (September 1st, 2009) As the recession | | | | available to all insurance brokerages,” says Abe. |
| lingers on, many private businesses are looking at | | | | “We see what it has done for our own insurance |
| creative partnerships as a means to weather the | | | | group and we are sure it will help everyone else |
| storm. Abe Weinzimer and Stu Greenvald are two of | | | | too.” |
| these plucky entrepreneurs. | | | | “We’re currently developing a comprehensive |
| Abe Weinzimer co-founded DCAP Insurance in 1982. It | | | | co-branding strategy for companies like DCAP,” |
| went public in 1997, and quickly became the largest | | | | says Greg Woryk, Vice President of Marketing at |
| chain of independent insurance franchises in New | | | | Instant Tax Service. “Co-branding allows our |
| York. In 2000, Abe stepped down as company | | | | partner companies to cash in on their existing brand |
| president but continued running the five offices he | | | | name while expanding their customer base to include |
| owned. Sales were great, but he knew he could do | | | | Instant Tax Service customers. The cross-marketing |
| better. | | | | benefit has been a win-win for everyone involved.” |
| In 2008 – as times got tougher - Abe and his | | | | It’s certainly been a win-win for Abe and Stu. They |
| partner Stu Greenvald became New York Area | | | | currently operate 35 DCAP Insurance franchises and |
| Developers for Instant Tax Service, the 4th largest | | | | 28 Instant Tax Service franchises in the New York |
| income tax preparation firm in the country. They | | | | area. |
| quickly discovered that tax preparation was a perfect | | | | About Instant Tax Service |
| complement to their insurance business. | | | | Instant Tax Service is a retail income tax preparation |
| Abe and Stu bought back DCAP insurance on May 1, | | | | company franchising over 1,200 locations in 34 |
| 2009. They are now creating DCAP Insurance and | | | | states. Founded by Fez Ogbazion in 2000 and |
| Instant Tax Service duel entities and encouraging other | | | | franchising since 2004, Instant Tax Service offers tax |
| local insurance companies to do the same. | | | | preparation, electronic filing, and refund anticipation loan |
| “The tax franchise is not tied to DCAP. It is | | | | services. |