The Three (3) Pillars of Financial Health

This is all about the foundation of financial success:With all due respect to my CPA colleagues, that's
wealth strategy. My key purpose here is to draw ainsane. Why would anyone want to retire poor? We
clear, unmistakable distinction between wealth strategyknow from years of testing our methodologies that
and what usually passes for "financial planning."you can multiply your net worth over a few short
To be blunt, conventional financial planning is based onyears, by the correct application of leverage and the
a scarcity mentality. Professional financial planners willvelocity of money (see my last email). Your tax
ask you what is the minimum you can retire on. Theystrategy should be designed for you to retire rich - in
will help you list all the expenses you can do withoutfact, richer than you are today.
when you are older. In other words, they will plan forWhat is needed is a strategy that does not defer year
you to retire poor!by year, but installs permanent tax savings. This is
The financial methodology behind this is all aboutwhere exceptional knowledge of the Internal Revenue
savings, not investment. The driving idea is whatCode comes in. You can only achieve such savings by
people call "the miracle of compound interest". The realunderstanding the law in all its curious and anomalous
miracle is that anyone can retire at all on the basis ofdetails. You have to figure how the Code is actually
compound interest alone!designed to help you reduce taxes. Specifically, this
True wealth strategy implies that you intend to retiremeans more than knowing about individual tax laws;
rich, not poor. That is to say, as the years pass youryou have to master the ways different laws interact.
net worth should continue to grow and when you stopIt's like a good doctor who knows more than which
working it should be greater than it is now. So shoulddrug to match with which disease; he or she also
your income. For most people, that isn't going tounderstands how various drugs affect each other.
happen merely through saving, nor through compoundIn the field of taxation, don't settle for fixing your annual
interest.symptoms...look for the permanent cure!
There are two keys to a strategy that delivers realIn this final portion, I would like to introduce some
wealth: one is leverage, and the other is the velocity offundamental principles about business strategy. If you
money. In this email, I can only introduce these coredon't own a company in the conventional sense, with
ideas. You will find an increasing amount of informationbuildings and employees, please stay with me for a
about leverage and velocity of money at Wealthmoment. Even though your "business" may simply be a
Strategy U.one-person professional practice, or a real estate or
Meanwhile, here are some key points to start with.stock investment portfolio, the same principles apply.
The concept of leverage is widely known, and widelyWhat does it take to grow a business? The answer
misunderstood because it is generally equated withmay seem obvious, yet the principles I will share here
"OPM" - other people's money. Using OPM is just oneare very rarely applied. I know this from my
important example of leverage. True leverage coversexperience counseling hundreds of business owners
just about every area of business and life. When youover many years.
fully understand and use leverage to build wealth, youYou must know where you stand now, and where
will be making effective use of other people's money,you wish to go.
time, ideas, skills, labor and professional advice.Simple, huh? Here is what is missing in 99% of privately
Leverage is intimately connected to velocity of money,owned businesses I have encountered. The company
which is the principle of keeping your cash on themay have revenue targets (a surprising number don't
move. This is the very opposite of the savingseven have that.) What is missing is a valuation target.
mentality, which allows money to sit in one placeWhat do you want your company to be worth to a
accumulating a meager flow of compound interest.potential buyer, and by when? Never mind if you have
When you apply velocity, you actively seek new waysno intention to sell: valuation is the best way to "keep
to deploy your capital, always with an eye to leverage.score" because valuation places your business under
This portion is about tax, but in a special context.the toughest possible scrutiny.
Usually, people think about taxation separately fromPerhaps you are one of the few owners who has a
their wealth building activities. Tax is seen simply as aready answer to this question. Perhaps you do have
negative to overcome on the path to financial growth.an exit strategy such as a sale or IPO, and you have
This is a costly mistake. Approached correctly,a figure in mind for the company's worth, with a future
taxation can be one of your most powerful engines ofdate.
financial growth. The right strategy can accelerate theThen let me ask you this: what is the value of your
increase of both your business value and yourcompany today? I'm not asking for your guess here,
personal net worth. It is no exaggeration to say thatbut for an actual recent valuation, by an expert. Of
the right tax methodologies can literally double yourcourse, valuations are not cheap, and you might ask
return on investment and your overall wealth.why you would invest precious resources on what
How is this possible, while remaining strictly ethical andseems like an academic exercise. You have no
within the law? The answer is simple to state, butintention to sell right now, so why spend on a
takes a tremendous amount of learning and effort tovaluation?
apply. To begin with, you have to understand theHere is the reason. You have a destination in mind - a
immensely complex US tax laws inside and out. Morecertain valuation by a certain date. To reach your
than that, you must keep current with the endlessdestination, you need to know where you are starting.
changes that Congress brings to the Internal RevenueOnly a present-day valuation will reveal to you the true
Code. I am talking here about a level of expertise, anddistance of the journey, and the ground to be covered.
a commitment to continuous learning, that far exceedsOnce you have conducted a valuation of your
that of the average CPA.business, the next step is what we call an "evaluation".
I will give you an example. Recently I was at aThis is an analysis of strengths and weaknesses in
convention where many CPAs were gathered and Ievery area of the business: products, operations,
asked one of them, "What percentage of your taxmanagement, marketing and finances. To achieve the
planning has to do with deferring taxes from theoptimum future valuation, you will probably need to
current year to a later year?" I was expecting theaddress issues in all these areas. More than that, you
number to be high, but still I was shocked by thewill need to create a step-by-step plan of action that
answer: "One hundred percent of the tax planning wecarries you through the period from now to your
do is deferral." Let me explain what is going on here.target date.
Like most CPAs, that CPA is deferring his clients'The theme of valuation is remarkably rich in the
taxes year by year with the expectation that wheninsights it can open up for any business. In this email, I
they retire, they will be at a lower tax bracket thanhave simply introduced the idea and hopefully caught
they are today. In other words, he is planning for hisyour interest in the possibilities.
clients to retire poor.